The Best Analytics Program in the World

The Best Analytics Program in the World is <drum roll> Your ears. Talk to your customers, elicit input, provide mechanism for feedback, test vigorously, beta updates to internal and external audiences, listen. Analytics isn’t just about seeing who visits your site, it’s about ensuring the experience when someone arrives exceeds their expectations. By consistently polling […]

Oreo Rewards – Customer Service Winner

My son and I were at the local Port O’ Subs today. He ordered a medium size sandwich, which weighs in about the same as his 8 year old frame, much to the astonishment of the lady in line behind him, and the ‘sandwich-barista’ behind the counter. The counter clerk went as far as to […]

I am on the list but not on *the* list

My son and I just got back from a prescreening of the Dreamworks Pictures movie, “Madagascar 2 : Escape from Africa” a fair flick, rated 71/2 out of 10 by both my son and I… “We like to move it, move it” 🙂 This was a press / focus group event at the Rave Motion […]