A few years ago, I presented a series of workshops that hoped to educate and entertain called “What’s your problem?” The ultimate goal was to get business owners to look at their business goods or services and match them up with their clients’ and prospects’ problems, and answer the question; “Why the hell would I […]
Heard of the phrase / advice / direction “Don’t reinvent the wheel”? I agree most of the time, especially when it concerns time and cost (and money you – or the clients – don’t have). But what’s wrong with thinking out of the box and reinventing a wheel every now and then? Nothing. It’s called […]
I’d like to apologize in advance for the deception in the title. Even though Plymouth, MN comes close (it just won best place to live in America) there is no ‘perfect’ community either on or offline. But there are certain similarities in *almost* perfect communities that contribute to their success that we can look at as components to include […]
It doesn’t matter how simple a project appears to be, it’s always the small things that can potentially end up disrupting the flow and impacting the final timeline, deliverables and success. Before I start on *any* project, whether it’s a six-figure branding event or a digital marketing campaign for a local organization, I grab a […]
First, apologies to diamond lovers everywhere. A recent engagement as VP of Global eCommerce at a company with ‘diamond’ in it’s name had me looking for an easy way to describe the roles and goals of the department whilst tying into the name and brand of the company. For those in the know, the traditional […]
I admit it. I’m a victim (or rather my wife is) This summer we bought my 8 year old son a back pack for the new school he’s attending. It’s not his first school so we bought him a cool Jansport backpack with army motif and straps that look like they’d support a Sherman Tank […]
“If I had a million dollars for every time…” – sound familiar? I’ve had the privilege to work with very smart people, in clients, colleagues and folks that snuck in the back whilst I wasn’t looking. Often in brainstorming sessions or over a cuppa, someone says something that leaves mouths agape and eyes wide open. You can […]
At the risk of repeating myself, the world is full of followers (not the Twitter kind) Following has little risk, and less of a chance of higher returns. It never ceases to amaze me the amount of businesses who look to their competition for solutions as opposed to looking for solutions unique to themselves. Grantism […]
It still amazes me that some companies (large and small) don’t have a consistent and cohesive online strategy for attracting and / or informing prospects and clients. Would you give someone a blank business card? (Might be making a point if you do!) Often when I’m researching a company, concept or idea I discover a […]
Serious today, and rightfully so. It’s been 7 years since *that* day and I believe people are forgetting. It’s my parental responsibility and social duty to remind everyone today, especially my kids who are too young to remember, that we should never forget what happened 9/11/01 My recommendation? Every year we should add one minute to our […]